A professor at an IIM was explaining marketing concepts:

A professor at an IIM was explaining marketing concepts:



1. You see a gorgeous girl at a party. You go up to her and say: "I am
very rich. Marry me!" - That's Direct Marketing



2. You're at a party with a bunch of friends and see a gorgeous girl.
One of your friends goes up to her and pointing at you
says: "He's very rich. Marry him." - That's Advertising.



3. You see a gorgeous girl at a party. You go up to her and get her
telephone number. The next day, you call and say: "Hi, I'm very rich.
Marry me." - That's Telemarketing.



4. You're at a party and see gorgeous girl. You get up and straighten
your tie, you walk up to her and pour her a drink, you open the door
(of the car) for her, pick up her bag after she drops it, offer her ride
and then say: "By the way, I'm rich. Will you marry me?" - That's
Public Relations



5. You're at a party and see gorgeous girl. She walks up to you and
says: "You are very rich! Can you marry me?" - That's Brand
Recognition.



6. You see a gorgeous girl at a party. You go up to her and say: "I am
very rich. Marry me!" She gives you a nice hard slap on your face. -
That's
Customer Feedback.



7. You see a gorgeous girl at a party. You go up to her and say: "I am
very rich. Marry me!" And she introduces you to her husband. - That's
demand and supply gap.



8. You see a gorgeous girl at a party. You go up to her and before you
say anything, another person come and tell her: "I'm rich. Will you
marry
me?" and she goes with him - That's competition eating into your market
share.



9. You see and gorgeous girl at a party. You go up to her and before
you
say: "I'm rich Marry me!" your wife arrives. - That's restriction for
entering new markets.